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Tuesday 22 September 2009

Fashion Awareness Direct on the runway

john cenajohn cena

The end of a very hectic Tuesday evening and Vauxhall Fashion Scout hosted the much anticipated FAD (Fashion Awareness Direct) awards. Twenty three finalists paraded their designs down the catwalk in front of a very eager crowd including VIP’S, Naomi Dominique (Design Director, River Island), Francesca Muston (Retail Editor, WGSN.com) and many more from the jury team. The theme this season was ‘Arts & Crafts for a modern age. Citing musical muses.’ and the young students did not fail to impress, creating outstanding designs in just five days. An array of colours, fabrics and creations were strutted down the runway by ghostly looking models sporting very big, frizzy disco hair. The atmosphere was electric with music pumping from the likes of Lady Gaga, Lady Sovereign and Jamaican beats from Allison Hinds.

So, who walked away with the prizes? An extremely shocked Elizabeth Prince (Pendleton College, Salford) won the ‘Illustration Prize,’ Egle Zepkinaite (City & Islington College) won the ‘Research Prize’ – her design being a wonderful rustic, orange and gold party dress with an enormous bow on the shoulder. The ‘Pattern Cutting Prize’ went to Lily Harriman, (Camden School for Girls) who was the master behind the grey and pink evening dress that was accompanied with one rather large flower corsage. Miriam Mwangi picked up the (Creativity Award) with her ever-so colourful rainbow party dress with more ruffles than you can imagine.

But who was the overall winner? Katerina Drury was the lucky girl who won a placement with Volt Magazine. Drury’s work ethic and her unique icy blue leotard-type dress together with lycra leggings wowed the judges. A fantastic spectacle for the FAD’s fifth birthday!
Emma Shiggins 
Feature images: David Coleman
Round up images: Eddie Blagbrough

john cena
john cena