Thursday, 4 July 2013

NEWS| Phoebe English joins CFE London's New Fashion Venture Programme

This week Fashion Scout alumni and Central Saint Martins graduate; Phoebe English has moved from the Centre for Fashion Enterprise New Fashion Pioneer program to the New Fashion Venture programme.

Aside from this accolade, Phoebe has also previously won the L'Oreal Professional Creative Award, the Ungaro Bursary and the Chloe Award; alongside her July 2011 English Easton Limited partnership, which involves Phoebe's amalgamation with Rose Easton, who is both the creative collaborator for the brand, whilst being responsible for the business side of the label.

Phoebe English and Rose Easton agreed that "The CFE has been an invaluable asset to the development of our knowledge and business. The New Fashion Pioneer Programme addressed our specific need and we will be forever grateful to the wonderfully kind and patient team". You can read more on the CFE website here

In relation to this, the CFE New Market Entry programme, specifically created for 'start ups that need the tools to grow'  is now exclusively open to Fashion Scout designers, who are registered to a London address with 1-2 stockists. There are 30 spaces available and the mentoring events take place on the 6th & 7th of July. More information here

By Brooke McCord, @BrookeMcCord
Images from CFE London and @PhoebeEnglish's Twitter

Wednesday, 3 July 2013

NEWS| Eudon Choi collaborates with River Island

Fashion Scout Alumni Eudon Choi takes on new things in a collaboration with River Island, creating a 16 piece collection to hit stores in September. The Korean designer, who has previously been awarded the Fashion Scout Merit Award, now showcases his collections on schedule at Somerset House. Originally a menswear designer, Choi went on to study womenswear at the Royal College of Art where his unique take on feminine structure can be seen in each collection. Launched in 2009 the Eudon Choi brand has gone from strength to strength being recognised for the designer’s use of rich cultural references as well as striking yet minimal shapes.

The River Island collection takes inspiration from the 1991 Peter Lindbergh photo series “Wild at Heart” where we see Choi’s interpretation in soft leathers and biker styled detailing. The River Island Design Forum initiative has seen collections from Fashion Scout’s T.Lipop and Georgia Hardinge giving talented designers the opportunity to take on a new audience.

Ranging from £30 to £250 the collaborative collection is set to be a hit, already garnering fans eager to see Eudon Choi’s vision of the high street.

Vanessa Omoregie, @wewearblack